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	<title>Sightline InstituteMy Messaging Pet Peeves - Sightline Institute</title>
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		<title>My Messaging Pet Peeves</title>
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		<pubDate>Thu, 19 Jul 2012 21:05:52 +0000</pubDate>
		<description><![CDATA[Easy fixes for common messaging missteps. | Even seasoned communicators slip into a bad habit or two. And from time to time, we all make messaging missteps that we could easily avoid. So, in this month’s Flashcard I tackle three of my top (small-scale) messaging pet peeves: Using too many acronyms&#8212;even familiar ones, overusing the passive voice, and forgetting to swap lackluster articles for powerful pronouns. (I call these &#8220;pets&#8221; because they&#8217;re some of my own worst...]]></description>
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