Are you a fan of the yellow pages? Yeah, neither are we. We’ve been following Seattle’s effort to create an opt-out registry for phone books since last June, and the long wait is over.
Today, Seattle Public Utilities unveiled its new phone book opt-out system, where you can decide which books you’d like to receive, and which you don’t. Publishers are looking at a steep fine of up to $125 for each violation.
No, it’s not the ideal “opt-in” system, where you’d have to request a book from a publisher—but it’s a start. And it’s great to see the city put some muscle behind a registry that’s previously been voluntary.
Photo courtesy of Sightline board member Jeanette Henderson. Used with permission.
I’d like to opt my whole apartment building out, not just me. But this is a good start.